In the digitalization era and age, choosing a reliable hosting provider should always be at the top of your priority list while creating a website. Making sure that your website is constantly operational has never been more crucial, especially with the coronavirus pandemic increasing overall online traffic.
Does your hosting infrastructure reflect the most recent developments in the industry? The top hosting providers ought to be accessible. The most current changes in the hosting sector are examined in this essay, including technology, business practices, price, the market, and much more.
Well, apart from all these things, numerous things need to consider to become a reliable and reputable web hosting company. Given that security breaches have surged by 67% over the past five years, security is simply one of several issues (Accenture, 2019).
Although being able to guarantee website owners 99.9% uptime is fantastic, it is no longer sufficient to be competitive, especially with the significant and leading players who are constantly one step ahead of everyone else.
Meanwhile, the expanding e-commerce market is one of the key drivers boosting the expansion of the hosting web sector (Bloomberg, 2019). Smooth website operations, maintenance, and data security are some of the areas in which web hosting companies focus their product development because the e-commerce business regularly demands them.
In October 2020, there are approx 4.6 billion users that activate at Internet globally. Although it represents approx 60% of the users around the globe (Statista, 2020). It is the main reason why web hosting is the fastest-growing sector these days. Besides by 2021 to 2025, it is predicted to have a 9.6% CAGR, to reach a market volume of US$96 billion.
In this blog, let’s have a look at the biggest trends in web hosting and also see how the industry is responding while facing challenges. So, let’s come to the points directly!
1. Cloud Hosting:
Cloud hosting is the new revolution or a game changer in the field of hosting. Besides, it doesn’t have any physical server. But, it stores data on several computers. After that, it provides access to users by using the internet. Also, it has endless storage and processing power.
Cloud hosting is wallet-friendly and it eliminates the space of physical servers. Cloud hosting is aware of how to gather the necessary site resources from numerous distinct virtual servers, thereby offering a more effective platform for your data.
You receive a complete hosting solution that is trustworthy and scalable. Besides, it gives access to distributed computer processing and storage capabilities. Businesses, today, have realized the benefits of cloud hosting and have adopted it.
Businesses may offer a centralized location for all of their data, communication, and processing by investing in cloud hosting. Thanks to this central hub, employees of organizations can work from any remote place, using any internet-connected gadget of their choice.
Hence, cloud hosting is the top trend in the field of hosting that allows websites to work together by relying on a bunch of servers. Additionally, it offers several virtual resources that are available round of the clock.
2. Green Hosting:
Have you ever been familiar with Green Hosting?
I think you are not aware of these terms and what exactly it is. Well, we are here to help you out with this.
Honestly, the hosting industry impacts the environment. Yes, you heard correctly. Although the annual internet CO2 output equals the simultaneously driving 31 million cars across the globe.
Still confused, how it is happening? Well, no need to worry about it anymore.
The term data center refers to a physical location where the website data has stored.
The servers’ hardware receives equal attention as that paid to the web developers who administer them. When we use smartphones, tablets, smartwatches, laptops, etc all of them become hot after some time. Therefore, it is essential to store hardware in the data center in a cool and controlled environment. However, this generates a lot of CO2 and needs incredibly energy-intensive maintenance.
Companies that provide web hosting are now funding carbon offset programs. To lessen adverse effects on the environment, they have started taking an active part in eco-friendly settings. This is done by purchasing renewable energy certificates (RECs) or certifications for carbon offsets (VER).
3. HTTPS as the Norm:
By July 2018, Google Chrome started to classify those non-HTTPS websites as “not secure.” Although to encourage the website to switch to HTTPS, Google Chrome even made a fair ranking boost pledge. 97 out of 100 websites will have made the switch to HTTPS by the beginning of 2021. (Google, 2021).
This established free HTTPS as the standard in the web hosting sector. Failure to switch to HTTPS may negatively affect site rankings, which could be expensive for online enterprises.
The use of HTTPS has a lot of benefits. It raises client trust, raises a website’s search engine ranking, and—most importantly—protects private information. A website’s security depends on the deployment of HTTPS.
This guarantees that every piece of data gathered on a website is safe and nearly impossible for most online hackers to steal. Search engines and site visitors generally steer clear of websites that do not employ HTTPS a result.
It is now necessary for web hosting companies to provide HTTPS to their clients; doing otherwise is no longer an option. You could lose ground if you don’t do it, especially now that many web hosting providers offer free HTTPS.
4. Security Protocols:
By January 2017 and March 2018, approx 1.9 billion of personal data were compromised. But now, web hosting providers put more emphasis on security protocols. Hosting companies have had to enhance security as a result of recent data breaches and cybersecurity failures.
As a result, it is now more crucial than ever for web hosting providers to offer user privacy protection. An effective web hosting solution must be able to offer extra security measures for user data. Hosting security protocols including standard SSL certification, CMS vulnerability compliance checks, and encrypted data storage are becoming more widespread.
Besides, the privacy of the domain is one of the add-on features that are also offered by web hosting providers. The personal data in WHOIS a publicly available, when a customer registers a domain name. Hence, domain privacy ensures that all of the personal data of the user will be hidden from the rest of the world.
5. Addressing Market:
Similar to other businesses, web hosting companies also need to work continuously harder and efforts to retain old customers as well as attract new ones. Not all of the market segments will cover by just one hosting provider, however. Therefore, finding a niche will be the best to be at the top among hundreds of competitors.
In terms of cost and service diversity, it can be challenging to compete with large and well-known web hosting companies. Consequently, if you’re considering launching a hosting business, it’s a smart idea to concentrate on niche areas. Less competition may lead to better search engine rankings for your website.
Furthermore, you will be able to establish a more intimate connection with them by focusing all of your efforts on a select set of customers. Discovering your unique selling proposition (USP) will help you set your web hosting business out from the competition. However, it’s equally crucial to choose an audience that will bring in money.
6. Pricing Competition:
In this era, the web-hosting industry is booming, across the global market. As per the recent survey of Market Research Future, by 2022, the web hosting market is expected to achieve USD 154 billion having a CAGR of 165 for the forecast period 2016-2022.
According to the data above, every web hosting company has a ton of potential. It might be challenging to stand out from the throng, though. You need to offer resource-intensive, competitive, and reasonably priced hosting options if you want to draw clients. To function in a hybrid internet ecosystem, the services must manage the greatest security measures.
Additionally, there should be a committed technical support team and the capacity to support new technologies. With many websites hosting businesses on the market today, choosing one will be challenging. The size of your domain and the services you provide will be the only things that distinguish you.
The ongoing price wars are fueled by the rising demand for web hosting. The web hosting market is getting more and more cutthroat. As a result, web hosting firms usually compete on pricing in addition to providing distinctive tools and capabilities. They start to provide tempting and affordable buy-in packages to draw in new clients.
There are many web hosting price plans with a range of features and choices. The most affordable web hosting is frequently shared hosting. On the other side, finding the greatest features, hosting services software, and price for a website can offer a seamless online company platform.
Wrap Up:
Nowadays, web hosting is on the boom. Therefore, there are numerous opportunities that lie in the web hosting industry. But, it is also essential to focus on some factors that include environment, cloud, privacy protocols, and many more in web hosting. Consequently, you will find an appropriate web hosting provider then you will get better hosting results.
Here, at Go4hosting, we offer the best and most affordable hosting services. You can connect with our experts to get more information. Also, you can deliver an email to sales@go4hosting.com.
